Motivating workers is extremely beneficial to businesses. These are the people that make day to day successes possible. There are different ranks of workers-top achievers, mediocre, and the bottom. It wouldn’t seem fair that everyone gets the same prizes if working at different pace. This is why setting individual goals or milestones would motivate individuals. But you don’t want to set goals that are way out of reach as that might actually lower motivation.
Key Takeaways:
- For most businesses operating in the B2B (business-to-business) space, remuneration of the sales team is the single biggest marketing expense.
- Business owners are, therefore, always looking for how best to keep members of their sales teams motivated and at the top of their games. In addition to commissions and bonuses, there are no end of internal competitions, with prizes such as trips away to exotic locations, dangled in front of salespeople to incentivise them.
- And aren’t those individuals typically at different levels of experience, competence and performance? Does it make sense to treat them all the same, then?
“Business owners are, therefore, always looking for how best to keep members of their sales teams motivated and at the top of their games. In addition to commissions and bonuses, there are no end of internal competitions, with prizes such as trips away to exotic locations, dangled in front of salespeople to incentivise them.”
https://insidesmallbusiness.com.au/planning-management/how-to-keep-your-sales-team-motivated
Leave a Reply