There is no doubt of Ubers’ public relations debacle after its shady moves during a taxi strike. Major allegations of sexual harassment and an debates about pay, all on camera, between the CEO and a driver ended up public with plenty of backlash that resulted in over 200,000 people delete their Uber accounts. Only time will tell if Uber can bounce back. But Uber is a multi-billion-dollar business, it can afford this kind of damage to its brand and these lost customers.
- Some simple steeps to avoid gaining a bad reputation for your business.
- Customers reviews are important depending on how you use them.
- If you create the right channels on how you get your feed back from customers you maybe able to detour some of the damage.
“One of the downsides of the digital revolution is that, for small business, online negative reviews can make or break you.”