Even though the Holiday sales for some Australian companies were disappointing, there was good news. Australian overall retail holiday sales had missed expectations, research released by cloud-based point-of-sale and retail management software provider Vend reveals that spending with the small and independent retailers went up. Time will tell how these trends play out.
Key Takeaways:
- Research released by cloud-based point-of-sale and retail management software provider Vend reveals that spending with the small and independent retailers went up by 8%.
- Holiday sales from Boxing Day and into the first week of January were 33% lower than pre-Christmas sales and 23 December was the top Christmas spending day – as in previous years.
- “Big box retailers may have seen less spending this holiday period than previous years, but our data shows a lift for SME retailers,” says Vaughan Rowsell, founder of Vend.
“Holiday sales from Boxing Day and into the first week of January were 33% lower than pre-Christmas sales and 23 December was the top Christmas spending day – as in previous years.”
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