This article is about how the Australian nutrition product manufacturer, Revvies captured the its national market . Revvies created innovative sports nutrition product, caffeine mouth strip, which is packaged in easy to carry packages for athletes , students and Busy people. The company tied up with Australia’s largest pharmacy chain and many national sporting bodies to capture the national foot print and double its sales in 2016. The company is now ready to go international after the national success.
Key Takeaways:
- The manufacturer of Revvies, a caffeinated mouth strip product that saw sales double in 2016, is expecting a further doubling of sales in 2017.
- In Australia Revvies achieved national distribution through Australia’s largest pharmacy group, Chemist Warehouse. The group accounts for more than 80 per cent of sports nutrition sales through chemists, making this was a significant step for Revvies.
- Throughout the past year Revvies has worked with its brand ambassadors and at relevant events to build product awareness through sampling, supporting retailers and spreading the word among athletes.
“Revvies are available in a convenient slim 5-pack that fits any pocket, purse, gym bag or glovebox, and provide a ready caffeine hit. The small format provides athletes, students and busy people with the ability to have a fast, convenient, sugar-free caffeine boost with them at all times.”
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