Almost all business owners know that one of their biggest costs, no matter what phase they are in, is always those attributed to marketing and awareness. Given the extensive amount of financial resources that need to be allocated for marketing needs, it is crucial for all business owners to find ways to reduce this cost. By taking various steps into account, and planning accordingly, it will allow companies to increase their awareness, while reducing the costs needed to do so.
Key Takeaways:
- Have interaction with customers via chat to answer questions and reduces the risk of shopping around.
- Use of pop-up can be effective in advertising and motivation for customers to make a purchase.
- There are some key things you can do to improve your advertising to increase competitiveness.
“Your end goal is to create as many leads or sales from your advertising spend as possible.”
Read more: https://insidesmallbusiness.com.au/sales-marketing/reduce-your-marketing-costs
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