New studies show cigarettes have the potential to lessen the risk of harm to smokers. The concept is that they do not burn tobacco, but rather heat it to 300 degrees. This produces a far lower … [Read more...]
Petrol station ads measure customers’ info in real time
Val Morgan Outdoor screens are now using the DART 2.0 system. They are capable of tracking customers by measuring demographic features such as age and gender, as well as when the audience viewed and … [Read more...]
New shopper data system launched
Retailers are soon to have an even clearer picture of your buying habits – thanks to Snapshot from Koji, everyone from big box stores down to small local chains can begin examining your behavior via … [Read more...]
BP reports downstream offset Deepwater liabilities
Petroleum giant BP continues to stumble with two full years of losses in part due to the Deepwater Horizon disaster for which the company was responsible. However, CEO Bob Dudley states the company is … [Read more...]
Caltex fuel card joins frequent flyer program
Caltex fuel card has joined the frequent flyer program. Every time company vehicles are refueled, people can earn points. A new partnership between two businesses was announced yesterday that made … [Read more...]
Problems with your point of sale scanner
There may be some problems with your point of sale scanner. The scanner might not work correctly all the time. You can change the angle and make it work, but then it may malfunction even more after … [Read more...]
Sales Representatives: Are they a thing of the past?
Sales representatives may be a thing of the past. Selling has evolved in such a way that representatives are not the same as they used to be. If you are going to thrive as a business, then the … [Read more...]
E-cigarettes: A convenient opportunity
E Cigarettes are actually a very convenient opportunity. The issue itself is something very important to voters in Australia. Everyone knows that these kind of cigarettes are better for overall … [Read more...]
Buy one, get one free
According to one study in Britain more than 80 per cent of all promotional activity in retail was a variation of this. Not surprising as it is probably the most effective and well-liked form of … [Read more...]
Internet of Things makes stock checking a breeze for OTR
With an ever increasing focus on how cloud-based technology can improve efficiency in retail, one fast-moving tech company has recently assisted South Australian fuel retailer On The Run with their … [Read more...]
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