7-Eleven’s fuel app saves customers $1 million in first year

7-Eleven says its world-first Fuel App has saved motorists more than $1 million on fuel purchases since its launch on 3 March 2016. The 7-Eleven Fuel App allows motorists to search their five nearest 7-Eleven Fuel Stores to find the lowest price on fuel. “Nearly 4.5 million searches for the best local price have been made over the last twelve months through the 7-Eleven Fuel App, with around 20,000 searches a day being made this year”, a 7-Eleven spokesperson said.

Key Takeaways:

• 7-Eleven says its world-first Fuel App has saved motorists more than $1 million on fuel purchases since its launch on 3 March 2016.
• The 7-Eleven Fuel App allows motorists to search their five nearest 7-Eleven Fuel Stores to find the lowest price on fuel.
• Over the past year, nearly 300,000 fuel price locks have been redeemed through the 7-Eleven Fuel App. Customers have saved more than $1 million on fuel purchases, or an average of 10.5 cents per litre.

“Unlike fuel discount schemes, the 7-Eleven Fuel App doesn’t require customers to spend money in-store to redeem fuel savings.”

http://c-store.com.au/2017/03/07/7-elevens-fuel-app-saves-customers-1-million-first-year/