6 Critical Content Marketing Mistakes You Can’t Afford To Make

Before you begin preparing your content marketing campaign, take the time to gather the information from this article that may help keep you afloat during this process. Many mistakes are made by those with good intentions but a lack of knowledge and skill. When you learn the critical mistakes to avoid and how to avoid them, as you will when you read this article, you are well on your way to success.

Key Takeaways:

• The “how” of the content includes correct grammar, and make no mistake about it, there are people reading your content who cringe when there are grammatical errors.
• Content that is written for a scientific or technical audience will neither appeal nor be understood by an every day audience. And it is not meant to be.
• A good “rule” for readability is about the 7th grade reading level, both in vocabulary and in sentence structure.

“The “how” of the content includes correct grammar, and make no mistake about it, there are people reading your content who cringe when there are grammatical errors.”

http://www.bluewiremedia.com.au/blog/2016/10/6-critical-content-marketing-mistakes-cant-afford-make