The intent to make a purchase can be increased by tweets from people considered influencers as well as from brands. If your tweet has a coupon or discount code, people will be more likely to buy. A brand blog post or social media post will garner you attention, and giveaways will encourage people to consistently interact with your content. You might also want to use a known ambassador to sell your product long term, or let someone take over or guest post to boost attention. You can provide free product to your influencer or even challenge them to make a set number of posts to bring as much attention as possible for sales increases.
- Today most potential purchasers are apt to suss out blog reviews and check out social media before committing to a buy.
- When brand marketers align their tweets with influencers the potential for a lead to convert to a buy goes up dramatically, as much as 5 times higher.
- Same great strategies to market your brand and keep customers, include using discount codes and coupons and posting a branded blog.
“Here are 10 influencer marketing strategies you should follow to achieve phenomenal results:”